Swinging on the Green

Golfers can now revolutionize their swing thanks to a new Aggie-designed biokinetic sleeve that analyzes an individual’s movements. Designed by Ian Cash ’17, the CEO and founder of CTRL, the sleeve syncs with a mobile application to evaluate the unique aspects of a golfer’s swing, including rhythm, club face and club path.

In as few as 30 swings, the sleeve’s sensors calculate what an individual’s perfect swing looks like and provide real-time training recommendations through the mobile app. The device got its start as a project for Cash’s senior design class in mechanical engineering at Texas A&M University and continued to develop through the Engineering Entrepreneurship Program. Cash also utilized Aggie resources like Engineering Inc. and Startup Aggieland to bring his device to consumers.

“As for being an entrepreneur, I have to give the credit to Texas A&M,” he said. “My professors were so influential in starting up the business and in my own personal journey, as I lean on the wisdom they provided to be a better CEO every day. Without them, my company would not have made it this far.”